Access and read  With the spotlight on the VBM’s personal capital€ in the virtuous leader domain, think of a relationship within your workplace or one with an organiza

SPRING/SUMMER 2019

John Maxwell's Irrefutable Laugh and Leadership Legacy

Faith, Family, Prayer & Lots of Satin

Keep Dreaming!

TH E D

EVO E REPO

RT | SPRING • SUM

M ER 2019

VO LU

M E 3 | ISSUE 1

ISSN 2573-8089 (PRINT) ISSN 2573-8097 (ONLINE)

6 STORIES OF INNOVATION

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I N D I A N A W E S L E Y A N U N I V E R S I T Y . N A T I O N A L & G L O B A L E S T A B L I S H E D 19 2 0 . R E G I O N A L LY A C C R E D I T E D . N O T – F O R – P R O F I T

STACY MAE BS IN SOCIAL WORK

s the Chancellor of IWU National & Global, it is my pleasure to present the fifth edition of The DeVoe Report. It is appropriate that this edition give special focus to entrepreneurship because this creative approach to business is central to the story of the DeVoe School of Business (DSB). When Indiana Wesleyan University launched its National & Global educational programs more than 30 years ago, distributed education was an emerging industry filled with risk and rewards for those who had the vision and courage to move into the space. Those early years are filled with many stories of creative thinking, unforeseen crises, and victorious celebrations, which comes with any entrepreneurial effort.

Not only is DSB connected to entrepreneurship through the history of its founding but this connection is underscored in our business school name. DeVoe School of Business is honored to carry the name of the late James “Jim” DeVoe, who merged entrepreneurial vision, consistent hard work, and faith-centered integrity to build the national J.D. Byrider brand. As we prepare future business leaders, our desire is to imprint on them the traits that made Jim DeVoe a successful leader.

I hope that as you read through the content of this edition, specifically the many stories of young entrepreneurs, you will be inspired in your areas of influence and leadership to take bold action and cast daring vision that has far-reaching impact.

Chancellor IWU National & Global

DR .MAT T LUCAS

CONTENTS

John Maxwell's Irrefutable Laugh and Leadership Legacy Jerry Pattengale2216

Five Days to Prototype

Matt Voss

Don't Just Dream it, Do It: Grant Hensel Kneeland C. Brown

Meet the Millennial Entrepreneurs Jon Hart

42 The Unlikely Lesson

Learned from my Startup to Sold Journey

Ron Brumbarger

Fields of Opportunity Tom Vogel

Faith, Family, Prayer & Lots of Satin: Grace Eleyae Kneeland C. BrownGo Ahead,

Make it Personal Charlene Payne 46

52 Tax Cuts and Jobs Act of 2017

Lyndon Ford

26 Building Virtue From the Ground Up Snider, Vogel, and Wilkinson

Investing in Tomorrow Today: The Hilburns Kneeland C. Brown

36 30

48

56 Teaching Courses in Personal Finance at

Christian Colleges and Universities

Smith, Duncan, and Lindsay

90 Imago Dei and Human

Resource Management Busuttil and Van Weelden

98

72 Ever Forward

Ben Hutton

6862 Breaking the Agency Victoria Mannoia

Born for this: Ian Blair Kneeland C. Brown

86 Keep Dreaming! Lauren Young

94 A Winsome Witness through Enterprise Creation Cate and Enas 102

Work as an Act of Love: Brannon Veal Kneeland C. Brown

78

VOLUME 3 | ISSUE 1

A Passion for Serving the Underserved: Anna Merzi Kneeland C. Brown

82 Self Control & Perseverance Makiko Harrison

A Service Culture Vogel, Wilkinson, and Zargarian

authors DeVoeREPORTTH E

KNEELAND C. BROWN, Ed.D. Kneeland C. Brown, Ed.D., serves as President of Trinity Academy and partners with Enterprise Stewardship, a business leadership and organizational development company committed to equipping virtuous leaders. Dr. Brown holds a Doctor of Education degree in Educational Administration and resides in Wichita, Kansas with his wife, Tearrah, and their five children.

RON BRUMBARGER Ron Brumbarger has spent his entire professional career leveraging an entrepreneurial mindset to help disruptively change education, apply technology to enhance business practices and facilitate organizational growth. He co-founded BitWise in 1992 and served as the company’s president and CEO until January 2018. He was tapped in 2006 by Indiana’s Governor Daniels and Ball State President Gora to start Indiana’s first, statewide, virtual-charter school. In 2013, he founded Apprentice University®, an award-winning, competency-based college of higher education, preparing future leaders.

LAURIE BUSUTTIL Laurie George Busuttil is associate professor and chair of business at Redeemer University College in Ancaster, ON, teaching in the management and marketing streams. She holds an MBA from McMaster University and an MTS from McMaster Divinity College.

WESLEY CATE Wesley Cate is a researcher, strategist, and writer from Indianapolis. He’s a partner with Collective Works, a venture support platform for companies solving social problems.

JOHN B. DUNCAN, Ph.D., CPA, CKA® Dr. John B. Duncan serves as Dean of the College of Business and Entrepreneurship and Professor of Accounting at North Greenville University. Dr. Duncan holds a BBA in Accounting and an MBA from the University of Louisiana at Monroe. He received a Ph.D. in Accountancy from the University of Mississippi. He is a licensed CPA in South Carolina and a Certified Kingdom Advisor®. Dr. Duncan’s prior academic leadership roles include serving as Associate Dean at Anderson University, Dean at Charleston Southern University, Dean and Director of the Church Finance Institute at William Carey University, and Department Chair at Mississippi College. In addition, he held the John Luffey Endowed Professorship in Accounting at the University of Louisiana at Monroe. Dr. Duncan’s research has been presented at numerous academic conferences and has been published in several leading accounting and business journals.

GREG ENAS, Ph.D. Greg Enas, Ph.D., serves on the Board of Advisors for the DeVoe School of Business. He resides in Indianapolis where he spent almost 30 years at Eli Lilly and Company. Subsequently he offered strategic regulatory advice for numerous biopharma companies. He is now the Venture Catalyst for Innovatov LLC, helping leaders build redemptive enterprises within networks that are bigger than themselves.

LYNDON FORD Lyndon Ford, MBA, EA, is an adjunct accounting, tax, finance, and ethics instructor at Indiana Wesleyan University. He is the owner of Ford Tax and Accounting, LLC. Lyndon holds a bachelor’s degree in corporation finance from Wayne State University in Michigan and an MBA in accounting from Baker College, also in Michigan. Lyndon is a former Certified Anti-Money Laundering Specialist, and as an enrolled agent (EA), he is licensed to practice tax law before the Internal Revenue Service. Ordained in 1993, Lyndon is also the former pastor of Mask Memorial CME Church in Lansing, MI. He resides in Southfield, MI with his wife Carolyn.

MAKIKO HARRISON, Ph.D. Dr. Makiko Harrison was born and raised in Japan and lives in McLean, VA with her husband Donald and their two daughters, Shima and Kana. Makiko has a BA in Economics from Keio University, an MA in Economics and a Master of Philosophy in International Economics from University of Sussex, as well as a Ph.D. in Philosophy of Economics from the London School of Economics. She worked as a senior economist at the World Bank from 2001 to 2007. Makiko currently serves as a board member of the Langley School in McLean, VA where her daughters attend, MOPS (Mothers of Preschoolers) International, and Supporting Child Caregivers, a nonprofit that provides training for infant caregivers in developing countries. She has been supporting a gospel movement in Tokyo through Redeemer City to City and is currently writing a book in Japanese comparing traditional Japanese virtues and the teachings of Jesus, with the goal of sharing the gospel with the Japanese people.

JON HART Jon Hart leads Praxis Academy, a community of next-generation creatives, innovators, and entrepreneurs passionately living out their faith through redemptive work. His previous experience includes working for more than seven years at a Fortune 100 company, serving as an executive producer for an indie film, and launching 100cameras as a founding board member. He has taught entrepreneurship as an adjunct at The King’s College and coached dozens of entrepreneurs.

BEN HUTTON Ben Hutton is a 2003 graduate of Kansas State University in construction science and management. Working in construction since he was a teen at the company his father founded in 1992, Ben knows what it takes to get the job done. From laying a good foundation in the beginning years to casting vision for his company now as CEO, Ben spends much of his time focusing on what it means to be a good leader. When he’s not behind the desk at Hutton, Ben loves spending time with his wife, Erin, and three children. He is also involved in a variety of community initiatives.

LARRY LINDSAY, Ph.D. Dr. Larry Lindsay serves as the Chief Academic and Operations Officer for the Ron Blue Institute for Financial Planning at Indiana Wesleyan University. He previously served as Interim Provost and Chief Academic Officer and Chief of Staff for the Office of the President. Larry was the Founding Dean for the School of Health Sciences, the Founding Chair of the Educational Leadership Program, and the Founding Chair of as the doctoral program in organizational leadership at IWU. He has served as a professor of leadership in the School Leadership, MBA, and Doctor of Organizational Leadership programs. He was the executive director for graduate studies in education, facilitating the instructional design of the Master of Education in Curricular and Instructional Leadership. He also led the development of and chaired the School Leadership Program – Principal Licensure Preparation.

MATT LUCAS, DA Dr. Matt Lucas is the chancellor of IWU–National & Global. He has a passion for learners of all ages and creating educational opportunities that meet the specific needs of adult students. He also cares deeply about developing global educational partnerships. He previously worked at Corban University in Salem, Oregon, where he was involved in enrollment, marketing, academics, and strategic planning in his position as Executive Vice President/Provost. Matt holds a Master of Arts and a Doctor of Arts in English from Idaho State University. He and his wife, Tammy, have four daughters and two unofficially adopted international daughters.

VICTORIA MANNOIA Victoria Mannoia is Account Director at Newport ONE, the “un-agency” for non-profits who are daring enough to rethink fundraising as we know it for the chance to make a marked change on the world around them. Victoria’s career has taken her to both the for-profit and non-profit spheres where she has led rebranding initiatives, launched national development campaigns and pioneered innovative fundraising strategies. Over the years, Victoria has worked with a myriad of organizations that emanate a heart for empowering the common good in people and their surrounding communities, including Focus on the Family, the Association of Gospel Rescue Missions, Indiana Wesleyan University, America’s Christian Credit Union and Our Neighborhood Homework House, where she currently serves on the board of directors.

JERRY PATTENGALE, Ph.D. Dr. Jerry Pattengale is author of more than twenty books, has co-developed a top-ten-visited website, and has generated significant funding for several causes. Indiana Wesleyan University named him its first University Professor in 2014. He holds various distinguished appointments and awards—including USC’s National Student Advocate Award, AP’s Hoosier State Press Association (2015 and 2016), and the National Endowment of Humanities. Dr. Pattengale serves on several boards and was the founding director of the Scholars Initiative and the Education Department at Museum of the Bible.

CHARLENE PAYNE Charlene Payne is a two-time graduate of Florida A&M University in Tallahassee, Florida, earning a BS in business administration and graphic design. She continued her education earning her MBA and MS in marketing from Golden Gate University. Charlene is also a freelance brand development and marketing strategist consultant who serves as a driving force behind a resource and support network for women. Payne is an adjunct marketing instructor at Indiana Wesleyan University and resides in Atlanta, GA.

contributors

Kneeland C. Brown, Ed.D. EDITOR-IN-CHIEF

It has been my pleasure to work alongside The DeVoe Report team to bring together this most recent addition. Entrepreneurship is such a great focus because of the many diverse stories of innovation, failure, and success, all of which come together for our common learning. I am excited for you to enjoy the six stories of young entrepreneurs in this edition, also the lessons learned in a journey from startup to sale from DSB board member, Ron Brumbarger. Thanks to all of the writers, designers, and editors who have served to help this edition come to life. I am fully compelled that we will all find nuggets of wisdom and insight in this edition that helps us in our journey. Enjoy!

Lauren Young MANAGING EDITOR

Jerry Pattengale SENIOR WRITER

Jenne Logsdon SENIOR DESIGNER

Laura Matney PRODUCTION MANAGER

Rachel Ashley SENIOR EDITOR

© Copyright 2019 DeVoe School of Business

Indiana Wesleyan University. All rights reserved.

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DeVoe School of Business Email: [email protected]

BOARD OF ADVISORS Ron Brumbarger-Chair

Ilene Bezjian Cynthia Booth

Ryan DeVoe Greg Enas Pete Ochs Raúl Soto

P. Douglas (Doug) Wilson

BOYCE SMITH Boyce Smith is Assistant Professor of Business Administration at Charleston Southern University. He has an MA in Economics from the University of South Carolina and is a Certified Kingdom Advisor. He has taught personal finance, economics, and management courses for than 11 years and is co-author with Ron Blue of the textbook Mastering Personal Finances. He had a management career of 38 years with Milliken & Company and the US Coast Guard before joining CSU.

JOSEPH SNIDER, Ph.D. Dr. Joseph Snider is an assistant professor in the DeVoe School of Business. He holds a BS in mathematics, an MBA, and a doctoral degree in business administration focusing on management information systems. His dissertation topic was improving online education by combining proven techniques for a business statistics course. He has worked for 36 years in information technology, mostly in application development and project management for heavy industrial, fast food, and now health care. He is also certified in project management with a PMP® designation. In 2005, Dr. Snider wrote a book called On My Knees, I See Clearly, an autobiographical book about the power of prayer and being victorious over kidney cancer.

SUSAN VAN WEELDEN Susan J. Van Weelden is professor of business at Redeemer University College, teaching in the accounting and management streams. She is a CPA, CMA, with an MBA from McMaster University. She is currently serving as dean of social sciences.

TOM VOGEL Thomas L. Vogel, “Tom,” holds a Bachelor of Science in Geography from Wright State University, a Master of Science in Social and Applied Economics from the same institution, and a Master of Business Administration from the University of Dayton. Tom began his career as an economist with the Ohio Department of Natural Resources and then entered the world of business, completing a 24-year career with Verizon Communications. In 2003, Tom accepted an early retirement from Verizon and immediately entered his current endeavor, agriculture. Tom presently owns and manages 12 grain farms in western and central Ohio. Tom has been a key adjunct faculty member of Indiana Wesleyan University since 1991, where he teaches economics, management, and leadership.

MATT VOSS Matthew Voss serves as Assistant Professor of Entrepreneurship in the DeVoe School of Business Division at Indiana Wesleyan University. Matt has held leadership positions in for-profit and non-profit ventures, including VP of business development for a startup software company. Matt holds a BA in marketing and business administration from Indiana Wesleyan University, an MBA in entrepreneurship and corporate innovation from Ball State University and is currently pursuing a DBA in marketing at Anderson University. Matt and his wife, Lynette, stay busy with two sons. In his free time, Matt enjoys restoring old houses and sipping great coffee.

GARY WILKINSON, Ph.D. Dr. Gary Wilkinson is Professor Emeritus in the DeVoe School of Business at Indiana Wesleyan University where he teaches economics. Dr. Wilkinson also teaches research methods in the Doctor of Organizational Leadership Program at IWU. He received a BA from Valparaiso University and MA and Ph.D. degrees from Indiana State University. Prior to full-time teaching at Indiana Wesleyan University, he worked for 27 years for the GTE Corporation. Dr. Wilkinson is a past president of the Indiana Economic Forum and has served IWU as Faculty Chair for the non-residential college, Chair of the University Faculty Relations Council, and Chair of the DeVoe School of Business.

LAUREN YOUNG Lauren Young is a student success liaison for IWU-National & Global. Additionally, she serves as Managing Editor for The DeVoe Report. Lauren earned her Bachelor of Science from Indiana State University and her Master of Business Administration from Indiana Wesleyan University. Lauren and her husband, Eric, have three children and reside in Marion, Indiana.

RON ZARGARIAN, DBA Dr. Herand (Ron) Zargarian has a DBA in advanced accounting. He is a CPA, CMA, CGMA, and an ordained minister, with previous work as a controller and CFO. Dr. Zargarian is originally from Iran; however, he has been living in the United States since 1977. He lives with his wife in Indianapolis.

DO IT. Don’t just dream it,

KNEELAND C. BROWN

he RoundUp App is a fundraising tool for nonprofits that allows individuals to “round

up and donate” the change from their credit or debit card purchase to a charity of their choice. For example, if a consumer

were to spend $1.80 on a cup of coffee, $0.20 is added to their running tally within the app and donated at the end of the month to the charity of their choice. It’s a painless way to donate for users, and a crucial source of predictable monthly revenue for nonprofits.

Currently The RoundUp App is operated by a five- person team: a developer, designer, two client success representatives and Grant Hensel as CEO. The platform serves over 500 nonprofit clients, which is impressive growth for a platform which is a little over a year old.

This impressive freshman year of performance did not come easily. Grant freely admits that today’s success is closely tied to yesterday’s market experiences and failures stating in reflection, “I had learned from past startup failures that one of the most expensive mistakes you can make as an entrepreneur is building something that no one wants.”

What made this experience different was that the team was building from a demand they were already hearing from the market. “The idea for the RoundUp App came out of a business I started in 2016 called Nonprofit Megaphone, which helps nonprofit organizations with marketing through a program called the Google Ad Grant. Our clients kept asking for tools to help them get more recurring donors, and eventually we got tired of hearing the request and not having a good answer. So we set out to build something ourselves,” Grant said.

In addition to this percolating demand, having learned the hard lesson of investing time and energy into an idea which is not market viable, Grant took a different approach to The RoundUp App. “After we had the idea for The RoundUp App, and as our developer initiated building a prototype, I began actively talking to nonprofits all across the country, effectively pre-selling the product, to see if anyone would want it.” As it turns out, they did want it, so much so that by the time they launched the app there were already 100 organizations signed up to be on the platform.

GRANT HENSEL FOUNDER & CEO OF THE ROUNDUP APP

IWU | THE DeVoe REPORT 7

Grant’s persistence through the ups and downs of his journey in entrepreneurship has been possible because of a strong support network. “I am fortunate to have an incredible family. I am the oldest of four brothers. Each of us is quite different in our personalities and passions, and my parents always related to us for who we were, not expecting us to be the same but cherishing our differences and nurturing our strengths. Both my mom and dad began their careers as bankers in New York City and later did their MBAs at Kellogg in Chicago. My mom retired when I was born to raise me and my brothers, and my dad continues to work in banking at US Bank in the syndicated loans group.”

Beyond family, mentors have played a key role in Grant’s journey in business. “I have had incredible mentors,” Grant said. “Paul Raines, the late CEO of GameStop, mentored me for two years after I wrote him a letter asking for book recommendations. Mike Rushmore, a successful entrepreneur, gave me my first internship at a startup and showed me the importance of always ‘having a view,’ of coming to the discussion with something to contribute. Kurt Keilhacker, a venture capitalist, has taught me so much about leadership and about critical thinking applied to the startup world. Listing everyone who has invested in me would take many pages, but these are a few people who made a lifelong impact on my development.”

Even as The RoundUp App performs well and gains market share he is clear about the ongoing need to be strategic in approach: “One challenge has been reminding ourselves to think like donors, not like software developers. This led to a revamp of the user interface and signup pages early on, as we had made them too utilitarian and not emotionally resonant enough. It was a humbling mistake when we realized it, but incredibly worthwhile to go through the effort of rethinking.”

Looking toward the future, The RoundUp App team’s prospects are set on growth. Grant shares, “There is a nonprofit in Israel running a similar application. They have been in operation for 10 years and have over 250,000 individuals donating their change, which represents about 3% of the population of Israel. We envision a world in which 3% of Americans donate their change, which would represent about $2.4 billion in additional donations to nonprofits each year.”

With this in mind, reaching 500 nonprofits on the platform currently is very exciting, but it’s only the tip of the iceberg. While it proves that there is demand for the platform, it is also an indication of the opportunity to scale the impact. This means the strategic addition of new talent to an already incredibly gifted team. Grant is clear that the success of The RoundUp App is not a testament to his abilities alone but rather it is reflective of collective talents, creativity and partnership of a dynamic team.

As 12-year-old boy Grant once declared to his parents, “Someday, I’m going to run Hensel Incorporated.” He is well on his way to making that innocent childhood remark a meaningful reality.

LESSONS FROM GRANT’S JOURNEY: 1. Just get started. “There is so much to

entrepreneurship that can only be learned by trial and error. I remember reading certain principles in books but not being able to truly apply them until I had lived through a situation that made them come to life. These insights are impossible to grasp on the sidelines, but quickly become concrete once you are in the game.”

2. Focus. “The proverb ‘he who chases two rabbits catches neither’ has a frustrating tendency to be true, especially when you are starting out.”

3. Find people who have already done what you want to do and ask them for specific advice. “When my wife, Julia, and I were trying to figure out which business books are worth reading, we wrote letters to each of the CEOs of Fortune 500 companies asking for their input. 150 of them took the time to respond to us, and reading those books gave us a world of insight. We actually published summaries of the top 50 books, which are available at fortune500booklist.com – use the code FRIENDS at checkout to download it free.” t

8 THE DeVoe REPORT | IWU

8 THE DeVoe REPORT | IWU

Jon Hart

In the time it takes the average American college student to complete their general ed classes and move onto coursework in their major, two twenty- somethings built, scaled, and sold a billion-dollar company. The next one of these startup ideas might be forming in a college dorm room near you — and it’s easier than ever to make it happen.

In a little more than the time it takes you to read this, a savvy college student could design a logo, buy a domain, and build a snappy looking website. Then, all of their legal, financial, and human resources

paperwork can be created online with a few clicks. All-in, this process that used to take months, or even years, can be completed in a matter of hours at roughly the cost of a macroeconomics textbook.

The aforementioned startup is Instagram, a photo- sharing app that was two years old, had 13 full-time employees, and no revenue at the time of its billion- dollar acquisition. Kodak, which had effectively invented photography, was 130 years old, had over 15,000 employees, and was worth almost nothing, having declared bankruptcy a few months prior.

Could the lazy, entitled, avocado-toast-eating solvers of first-world problems actually be the next great innovators?

Entrepreneurs: Entrepreneurs: Meet the Millennial

IWU | THE DeVoe REPORT 11

In an age of unprecedented change, startups are playing the role of both tearing down and building up. It’s easier and cheaper than ever to start a new venture — and that, combined with immediate access to a global audience through technology, has accelerated the rate of scale and impact beyond what we thought was possible even 10 years ago.

This presents an amazing opportunity for the advancement — or decline — of society, and therefore it’s no surprise that entrepreneurship is having a bit of a moment. One of the most popular shows on network TV is basically entrepreneurs pitching businesses to individual banks. The success of Shark Tank has inspired numerous spinoffs, most notably on college campuses, where the number of entrepreneurship offerings are at an all-time high. According to a study by the Kauffman Foundation in 2008, over 5,000 entrepreneurship courses were offered by colleges in the U.S. (a growth of twentyfold from 1985). As of 2012, about one-third of business incubators were based at universities, and the proportion is growing.

Beyond the much-touted growth at schools that have built their reputation on business entrepreneurship (Stanford, UC Berkeley, Babson, MIT) are an unlikely group of infamously staunch liberal arts colleges (Cooper Union, Berklee College of Music, Harvard, Princeton) building robust entrepreneurial offerings. Courses from Biology Entrepreneurship (Columbia University) and Chemistry Entrepreneurship (Case Western Reserve University) to Entrepreneurial Journalism (The King’s College NYC) and Entrepreneurial Law (University of Virginia) are a glimpse of how far-reaching the entrepreneurship bug has spread in academia.

What lies beneath the growing ent